Watsons, SM Beauty, and LOOK At Me join forces to combine over 160 brands in Beautycon 2025: Location Charm.

The highly expected Beautycon 2025 is taking place! From August 28 to 31, function rooms 1-5 of the SMX Convention Center Manila will change into a giant charm play ground including over 160 of the very best beauty brands in the market. Watsons, SM Charm, and take a look at Me have teamed up once again to bring this occasion to life, offering Watsons Club, SMAC, and take a look at Me members the ultimate beauty experience.Attendees can check out amazing charm zones, each loaded with immersive brand name booths: premium beauty, cosmetics and fragrances, males’s, skincare, and personal care. Charm enthusiasts are likewise in for a reward as some of the most in-demand Filipino and Asian appeal brand names, such as Chuchu Charm, Lucky Charm, Numbuzin, Torriden, & honey, 8 The Thalasso, Fino, Wakemake, Cologram, BringGreen, and more, are showing up in the market for the very first time during the event.Aside from the extraordinary shopping experience, attendees also get to see appeal and market icons up close and personal, and learn from engaging talks and brand segments. It’s a star-studded affair with visitors like Heart Evangelista, Kathryn Bernardo and Marco Gumabao for Fresh, Nadine Lustre for Luxe Fragrances, Anne Curtis for BLK, Gabbi Garcia for QuickFX, Sarah Lahbati for Hada Labo, Janine Gutierrez for Nivea, Dra. Vicki Belo, Hayden Kho, and Sarah Geronimo for Belo Fundamentals, Solenn Heussaff for Cetaphil, Rabiya Mateo for Hairfix, Ashley Ortega for Skintific, Andrea Brilliantes for Lucky Beauty, Max Collins for Ready Set Glow, therefore far more.

“As the leading beauty and individual care seller, we’re excited for our Watsons Club, SMAC, and take a look at Me members to experience an even bigger Beautycon this year. In 2015 was currently remarkable, however this year, it’s everything about going big and taking pleasure in the special benefits of being a faithful client,” says Sharon Decapia, SAVP for Marketing, PR, and Sustainability of Watsons Philippines.

Watsons Club, SMAC, and take a look at Me members are entitled to release event access. Just show your subscription QR codes for Watsons Club and take a look at Me members and SMAC cards at the registration booth for admission. Mark your calendars and see you at Beautycon 2025!

Beautycon 2025 schedule:

  • 12 p.m. – 9 p.m. on August 28
  • 10 a.m. – 9 p.m. on August 29-31

Get exclusives and updates by following @watsonsph, @smbeauty, and @lookatme on social media.

By admin