The Philippine Arena pulsed with music, lights, and pure Pinoy energy as tens of thousands of music fans came together on July 5 for Puregold’s OPM Con 2025. With a sold-out crowd and a star-studded lineup of today’s most significant OPM acts– BINI, Circulation G, G22, KAIA, SB19, Skusta Clee, and SunKissed Lola– the event marked a strong new turning point in Puregold’s phenomenal rise in the entertainment space.
Puregold setting the bar high for local show scene with the 2025 OPM CON!
“We’ve always thought that our connection with our shoppers surpasses the checkout counter,” Ivy Hayagan-Piedad, Elder Marketing Supervisor of Puregold, shared. “We are gratified to know that through Puregold OPM Con 2025, we provided our loyal members an extraordinary event of Filipino music, talent, and pride on an enormous scale.” From the first beat to the last repetition, the night unfolded like a love letter to the numerous noises of original panalo music. Each set brought its own flavor, and the audience reacted to every shift.
Yeng Constantino signing up with G22 for their 2025 variation of her OPM hit” Salamat “The crowd was as varied as the setlist. Daily consumers stood shoulder to take on with influencers and local stars. It was evidence that music, like Puregold, crosses neighborhoods. Thanks to ticket redemption occasions held nationwide, fans took a trip from throughout the nation, while some even flew in from other parts of Asia and the UAE, just to be part of the minute.
got to delight in a premier VIP experience that included a soundcheck party before the performance correct. On top of that, giveaways overflowed from top customer brand names that included Nestle Bear Brand, Nestle Chuckie, Great Taste, Jack ‘n Jill, Cream-O, Coca-Cola, Nutriboost Kids, Nissin Wafer, Lucky Me!, Argentina, Angel, Tide, Safeguard, Cream Silk, Browse, Alaska, Doowee Donut, Del Monte Fruity Zing, Nestle Carnation, Nissin Noodles, Magnolia Cheezee, Purefoods, Champ, and Colgate.
SB19 DUNGKA! with Rico Blanco set the stage on FIRE!From Luzon to Mindanao, Puregold’s OPM Con 2025 unified Filipinos in an effective event of identity, pride, and noise. As Piedad verified, “Puregold has to do with developing meaningful experiences for the communities we serve.” And yes, more than simply a concert, it ended up being one of the most effective and talked-about music events of the year.
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